Video Storytelling Made Easy with Adobe Spark Speakers: Courtney Thomas, AdobeFacilitator: LaCheka Phillips Webinar video Webinar Description An eye-catching opening, slick text animation, smooth transitions — these are all important elements of polished social videos. But what really makes a story shine is a strong, concise message, told in a way only your unique perspective and voice can.Are you telling a personal story, creating a fundraising pitch, inspiring others to care about a cause, or teaching potential customers about your business? In all cases, video stories are most memorable when they have a core message — a "so what" moment.Join Adobe Spark Social Media Community Manager Courtney Thomas for a 60-minute webinar where you can learn how to get viewers to take action after watching your organization's video. In this webinar, we will cover how to:Determine voice and tone based on your audienceEstablish goals for each type of videoDevelop concise messagingCapture your audience's attentionUse Adobe Spark to create compelling videos If you have any questions regarding redistribution or use of this work, please contact webinars@techsoup.org.
