Nonprofits looking for constituent relationship management systems (CRM) are often enamored by the features and bells and whistles. Successful CRM, however starts with strategy — how does your nonprofit go about achieving your mission?
During this webinar, we'll review the basic concepts behind CRM, giving attendees a lay of the land. We'll:
- Review four common nonprofit CRM strategies and do a deeper dive into each.
- Discuss how your strategy influences selection, such as which features are most important.
- Look at implementation implications – does your strategy mean you can do it yourself or that you need to engage consultants, for example.
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