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Four Nonprofit CRM Strategies 

Webinar video

More informations about this webinar

Webinar Description 

Nonprofits looking for constituent relationship management systems (CRM) are often enamored by the features and bells and whistles. Successful CRM, however starts with strategy — how does your nonprofit go about achieving your mission?

During this webinar, we'll review the basic concepts behind CRM, giving attendees a lay of the land. We'll:

  • Review four common nonprofit CRM strategies and do a deeper dive into each.
  • Discuss how your strategy influences selection, such as which features are most important.
  • Look at implementation implications – does your strategy mean you can do it yourself or that you need to engage consultants, for example.

This work is published under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 License. If you have any questions regarding redistribution or use of this work, please contact webinars@techsoupglobal.org.

Speaker Information 

David Geilhufe focuses on the intersection of technology and social change. His 20-year career in nonprofit technology has included running the Eastmont Computing Center and being on the founding team behind CiviCRM. He currently leads corporate citizenship for NetSuite.