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Developing Mobile Apps from Idea to Launch: A Case Study

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Webinar Description

Want to create a mobile app for your nonprofit or library? Then this is the webinar for you.

From developing the initial idea, to the process of developing and launching an app, TechSoup's very own Anna Jaeger and Keith Thode, COO of Aidmatrix, will share their experience of creating the SafeNight app for domestic violence service organizations.

When an individual is in urgent need of shelter, a qualified staff member at a domestic violence service organization can initiate a request for hotel room funding. Supporters who have downloaded SafeNight will receive a notification that an individual is in need and have an opportunity to immediately cover the cost of the hotel room. Crowdfunding safe housing for communities in need.

Anna and Keith will share how the app idea came about, what the process looked like for engaging the community, creating the design, partnering with for-profit companies and nonprofit developers, and soft launching in the Marketplace earlier this month. You'll come away with some key steps in the process, some best practices and pitfalls to avoid, and a look at the inside of creating an app for social good.

If your nonprofit, charity, or library is interested in creating your own app, join us to learn more about TechSoup's Caravan Studios process for creating SafeNight and other apps. You can check out the concept paper to give you ideas for where to begin with an app for your organization.

If you have any questions regarding redistribution or use of this work, please contact

Speaker Information

Anna Jaeger, the CTO of Caravan Studios, a division of TechSoup Global, and her team create technology solutions, such as mobile apps, that are designed in partnership with nonprofit and community-focused organizations to meet the needs of their constituents. Prior to her work on Caravan Studios, Ms. Jaeger was the director of TechSoup Global’s IT Engineering department for five years, leading the group that implemented and maintained all enterprise software and websites. Ms. Jaeger has previously held positions in IT consulting, medical research and has been the treasurer of the board for a small California nonprofit.

Keith Thode is the COO and CTO and leads the daily operations of Aidmatrix, after serving in consulting and leadership roles in major technology firms like Accenture and i2 Technologies. As COO he governs business development, technology research and production, constituent relations, marketing and development, programming and systems management. He has been a founding force, building Aidmatrix since its foundation in 2001.

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